How To Express Gratitude In Business
At Thanksgiving time, we often reflect on how much we appreciate our family, friends, and loved ones in our lives, but as a business owner, I find myself adding my clients to my gratitude list. As a Business and Communication Strategist, I am genuinely grateful to my clients who have ... Read More
Are You A Small Business Owner Who Needs A Strategic Business Approach?
The Tip: Are you a small business owner who needs a strategic business development approach that gets results?How to eliminate sales & marketing confusion by increasing brand awareness. Case Study: If a strategic approach were like fixing cars, manufacturing parts or mass-producing food, small business owners would have an easier ... Read More
How To Build Trust And Rapport With Your Clients
The most important thing a person has is their integrity Our behavior and our impact on others are the keys to how we are perceived, believed, and embraced. Maintaining trustworthy relationships with clients or business partners and upholding strong moral principles are key to building trust. Do the right thing ... Read More
Success Is So Much Fun
What are the tools that are really working? As I shared with you in the last email, my own marketing had fallen by the wayside while I was taking care of my client’s needs. This is embarrassing as I firmly believe in 30-day commitments to marketing. You got to love ... Read More
Getting Stuff Done! Summer Time Productivity
Now’s the time to enjoy jumping into a body of water. It's also a great time to jump into marketing and business development. As busy business owners, we spend so much time on client work that we don't spend enough time on our own business development, client acquisition, and next ... Read More
In Order To Be Interesting, You Must Be Interested
Case Study: Too often in the effort to build relationships or close sales, the eagerness to sell the product or service comes before a true understanding of the potential client's needs or wants. A few common frustrations and issues many small business owners and entrepreneurs face are 1. They have ... Read More
How is Sales in Business Like Strength Training?
Repetition, repetition, repetition, discipline, discipline, discipline Case Study: A photographer, an organizer, and a realtor are all known in the business world as independent professionals. They're all passionate about what they do, but the one thing they hate to do is to sell. In each case they are complaining about ... Read More
Creating and Running a Business is Hard Work, Obstacles Occur All the Time
The Tip: “Staying stuck in the problem is negative, but working on the solution is being in the positive.” The Case Study: In the current business climate and in the everyday churn of business I see that most small business owners and entrepreneurs are running on empty, facing more work ... Read More
Build Your Wave of Momentum to Sales
The Case Study: An interior designer was just starting out in business. Her "to do" list was three pages long and everything on that list was crucial to get done. The most important, however, was bringing revenue! She exclaimed. "How can I possibly make this happen?" The Outcome: I went ... Read More
Measure Your Success by Your Calls, Meetings and Sales
It's been an interesting few weeks working as a business coach. It doesn't seem to matter the industry, clients are having a very difficult time opening doors and getting accounts. I realize there are three things that are most important to attract business: 1. You must have accurate messaging and ... Read More