The Truth About Succeeding In Small Business

Women 50+ Have the Greatest Opportunity to Start, Grow, and Scale Their Business.

Starting March 26th, 2025

Shelly on the Value of Group Coaching

Turn Your Experience Into Revenue

In the world of entrepreneurship, women over 50 are an unstoppable force, uniquely positioned to redefine success on their own terms. With decades of wisdom, resilience, and a crystal-clear sense of purpose, you possess the skills needed to succeed in today’s complex business world.

Imagine starting, building and scaling your business with new knowledge, innovative ideas, and a broader set of skills—all ready to be implemented from day one.

Here’s why your moment is now:

Decades of Problem-Solving

You’ve spent years overcoming challenges—whether balancing a career, family, or both—and have honed instincts that simply can’t be taught.

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Prioritization at Its Best

Your experience has instilled a strong work ethic and a deep understanding of what truly matters.

Relationship Building

Your ability to connect, communicate, and collaborate has paved the way for lasting relationships—an invaluable asset in business.

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Driven to Grow

When you set your sights on a goal, you pursue it with unwavering focus, discipline, and purpose.

You’re not merely starting a business—you’re leveraging a lifetime of experience to create impact and revenue.

Struggling to Navigate Business Alone?

  • Overwhelm: Feeling lost amid today’s rapidly changing digital landscape, with AI, emerging technologies, and the intricacies of business growth?
  • Isolation: Lacking a supportive network and expert guidance to help you make confident, informed and results-driven decisions?
  • Revenue Challenges: Struggling to generate consistent, reliable income?

You’re not alone—and there is a way forward.

Most business owners don’t falter due to a lack of passion or effort—they stumble because they’re missing a clear, structured framework. Without a strategic approach, running a business can feel like constructing a house without a foundation or plan—chaotic, frustrating, and ultimately unsustainable.

How it Works

Your 6-Week Business Development and Communication Journey

  1. Commitment – Build a strong foundation and set your direction.
  2. Focus – Identify unique opportunities and eliminate distractions.
  3. Differentiate & Market – Define what sets your business apart and launch effective marketing strategies.
  4. Build Relationships – Cultivate a successful network through collaboration.
  5. Manage Emotion – Enhance your emotional intelligence to navigate day-to-day challenges and relationships.
  6. Accountability – Implement systems that ensure lasting success.

Apply Now

6 Steps to Small Business Results

personal & business development strategy & coaching for female entrepreneurs

Commitment

Discover and gain commitment to self, product or service, marketing, and revenue

6 step personal & business development strategy training & coaching

Focused Daily Results

Become a focused business owner with proven systems that ensure productivity and sales

market positioning and differentiation

Differentiate & Marketing

Know exactly what you should say to position and differentiate your company and decide which marketing avenues are the right fit for you.

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Business Relationships

Understand the difference between networking, building trust, and sales and be successful at all three.

manage emotion - build sales relationships

Manage Emotional Side

Learn how to manage and leverage emotion to build sales and relationships.

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Accountability

Discover systems that facilitate accountability keep you on track and focused on results at a faster pace.

Group Coaching Testimonials

“In this program I learned that relationship building and having specific verbiage for questions was very helpful. Going forward, framing my language will assist me in getting the answers I want. My biggest takeaway was that I need to soften my approach by rearranging the order of my call agenda.”

Kimberly Brooks
Negotiator – Grand Circle Travel

“I really enjoyed the ideas and coaching from Shelly, especially regarding call control, time management and how to approach establishing a relationship with prospective clients who are the right fit to work with us. My biggest takeaway was learning how to create a differentiating statement that is clear, concise and compelling to use with prospective client.”

Michelle Estee
Sales Agent – Grand Circle Travel

“The program offers a thorough, comprehensive framework for business success. The program was very helpful in making me take a close look at my business strengths and weaknesses. The framework provided meaningful materials for me to address my business weaknesses and to highlight my business strengths. The group setting was empowering and inspiring.”

Mary
Health Care Provider

“Shelly is an engaging personality who brings her years of experience, her wisdom, and her spot-on intuition and insights to each and every person. She has mastered leading a group while also targeting the needs of each individual. Shelly’s strategies are clear and concise, as well as easy to implement. Most of all- she cares- truly cares about her clients and their success.”

Frances
Executive Coach

Now more than ever, we need to be connected and work together to gain the support and knowledge necessary to succeed.

 

This group is interactive and highly effective in bringing life to your business!

Meet Shelly

My name is Shelly Berman-Rubera President of Small Business Results, and Founder of The Truth About Succeeding in Small Business™—a proven strategic framework that delivers step-by-step guidance to finally get the answers you need.

Why Learn from Shelly?

“These aren’t just theories—they’re proven strategies that deliver results.” – Shelly Berman Rubera

  • Five Decades of Business Success: I’ve built four profitable businesses, including my current six-figure strategy company, backed by over 50 years of hands-on experience in business. 
  • Expert Credentials: As a Business and Communication Strategist, Certified Business Management Consultant,  Business Coach, and Emotional Intelligence Leader, I bring practical, actionable expertise.
  • AI & Business Systems Expertise: I guide women over 50 in blending business acumen, emotional intelligence, and modern strategies to create a better business model and outreach.

Benefits of a Group

Working in a group isn’t just about learning—it’s about learning the truth of how to build and run a successful business. You’ll tap into a network of like-minded peers, create a trusted circle of colleagues, and enjoy a confidential space to tackle challenges together. This supportive group transforms good ideas into great ones through shared wisdom, accountability, and genuine camaraderie.

Benefits

Benefits

Here’s What You’ll Gain if You’re Approved:

  • Gain clarity about your direction
  • Establish powerful language and marketing strategies to propel revenue
  • Cut the learning curve to growth and development
  • Improve your operational efficiency
  • Develop and increase brand awareness
  • Implement AI systems to streamline and elevate your business.

Who Is This For

The Truth About Succeeding in Small Business™ is designed for women who dream of building a lucrative and sustainable business aligned with their values. It’s for those who seek a growth-driven, supportive group of women—not for anyone looking for quick fixes or overnight success.

Group Specifics

Are you ready to turn your experience into revenue?

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Duration: 6 weeks, 2 hours per week

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Group Size: Limited to 6 women for an intimate, high-impact experience

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Bonus: 1 hour of private coaching ($275 value)

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Non Member Rate: $1950

‘SBR For Women 50+’ Community Member Rate: $1725
(Click Here To Join The Community)

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Includes: Pre and post-planning assessments

This group is by application only.

This exclusive program launches on March 26, 2025, and is open to just six dedicated women over 50—by application only. Your business success awaits you, but this rare opportunity won’t last long. Apply now to secure your spot before it closes.

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  • We use this information to determine if you're a good fit. In addition, you will be subscribed to the monthly e-mail newsletter. You will also receive periodic information about the Group. No spam. Unsubscribe anytime.

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