marketing

SUCCESSFUL BUSINESS FUNDAMENTALS- Do you have these in place?

SUCCESSFUL BUSINESS FUNDAMENTALS- Do you have these in place?

Hard to believe it, but there are only approximately 16 weeks until we arrive in the year 2022. Are things better, the same or worse than last year at this time?  We get so caught up in our businesses and life that we often tend to get caught in patterns ... Read More
leadership

Thought  Leadership …. Class or Crass?

As a business coach and marketing strategist I am committed to seeking knowledge and staying on top of trends and contemporary information to keep my business up to date and to providing my clients what they need to grow. Therefore, I always have a book, a podcast or a webinar ... Read More
use your database for email marketing

The Low Hanging Fruit….Your Database and Marketing

We are looking so hard for prospects and business every day. Guess what?? Your existing database is the best place to look! But way too often our database is not in order or updated or organized by segment and therefore we can’t use it. What does your database look like? ... Read More
building effective relationships for small business success

Building Effective Relationships

How many times have you gone to a networking event, handed out or collected 50 cards,  and a week later turned around and said, “Hey, no one called me!” or “That event turned into zero sales.” The reality is that there is a clear difference between networking, sales and building ... Read More
Why Would Someone Choose YOU?

Why Would Someone Choose YOU?

Imagine there are 20 other people in the room, all with the same profession and same level of experience.  Also in the room is one perfect client.  Why should they choose to work with you?  In the first sentence you have either grasped your potential client’s interest or due to ... Read More
content marketing

Content Marketing – What is it? Why do you need it?

Formal Definition: Content Marketing  Content marketing is the marketing and process for creating and distributing relevant and valuable content. This content is designed to attract, acquire, and engage a clearly defined target audience. The objective is to drive customer action. Another way to view this: Our good friends at Air Graphics ... Read More
REALITY: Winning New Business

REALITY: Winning New Business

Many of us get certified or licensed to do a profession without the understanding that it's imperative that we also become sales people. In order to be a good salesperson, you need to be curious and interested in establishing a prospect or client needs, before the selling begins. It is ... Read More
top solutions for small business success

The Small Business Top Challenges Today

At SBR we believe in applying 30-day strategies for commitment and accountability to everything we do. In looking at our clients' issues every 30 days we are able to clearly understand where our small business clients are struggling or succeeding. We are then able to understand what we or they ... Read More
differentiating statement for small business marketing

Develop A Concept & Differentiation Before Marketing

Case Study: When you begin to build your business and your marketing collateral you're faced with a number of challenges, problems, and obstacles. The obstacle that is the greatest, and that the rest actually rely upon, is your ability to communicate effectively what you do and who you do it with ... Read More
closing the gap from where you are to where you want to go in business

The SBR Signature Offering

Imagine What You Accomplish With SBR By You The SBR Signature Offering We help you with what is truly needed to succeed in business today: CONCEPT, EVALUATION, STRATEGY, EXECUTION! This package includes: ~ 2 hours business coaching ~ Digital evaluation and delivery of a 4-6 page “Business Concept/Business Model Development and ... Read More